Before You Launch
Whether you’re launching a product for the first time or revealing a new collection, the process of getting the word out and driving conversion can be intimidating and overwhelming. Once you consider naming your product, financing, manufacturing and marketing, the prospect of launching a new product can create stress for even the most level-headed and […]
4 Ways to Optimize Your Referral Traffic
Between SEO, social media, email marketing, blogger outreach and paid media, getting people to your site isn’t just a balancing act — it’s a lesson in time management and attention to detail. But spreading yourself — and your budget — thin on platforms that aren’t actually converting is a waste of time. You need to […]
