The user’s search experience is continually evolving to maximize convenience. When people search on Google, they are expecting immediate results. To better serve the user, Google has added featured snippet results. Featured snippets are search results that appear in spot zero.
Introduction Google AdWords helps small and big businesses alike set up their advertising campaigns with ease. The platform gives you the ability to be as broad or refined as you want with…
Measuring your social media return on investment (ROI) is essential to social media budgeting and strategy. It allows you to take your social media’s pulse and adjust your strategy…
Video is an integral part of a successful digital marketing campaign. The endless options for video production can initially be daunting. However, clearly understanding your video marketing…
A website redesign can seem like a simple solution to increase conversion and place yourself above competition. Many times it is far more involved than that. Website redesign…
Since the introduction of Facebook 15 years ago, social media has made its way into most consumer’s everyday lives. Whether it’s to keep up on the latest trends or to share…
We are living in the age of information. On average, a person will, outside of work, consume 100,500 words a day. Due to the high level of consumption, many people have…
New business owners should be wary of the saying “if we build it they will come.” Consumers must first be aware of the business and its offerings, then discover what sets…
An effective logo can help a brand gain, retain, and engage customers. There is no exact science to logos, but in the hands of a great designer, magic can happen. There are…
A poignant marketing campaign can give life to any business. But when looking for professionals to come alongside you to make that campaign, things can become overwhelming…
